Reorganize README

README.md

@@ -23,21 +23,42 @@ otherwise noted. Please see the
 [`LICENSE`](https://github.com/edx/edx-platform/blob/master/LICENSE) file
 for details.
 
-Issue Tracker
--------------
-
-[We use JIRA for our issue tracker](https://openedx.atlassian.net/), not
-GitHub Issues. To file a bug, request a new feature, or ask for help, please
-make a free account on our JIRA and create a new issue!
-
 Documentation
-------------
+-------------
 
 Documentation for developers, researchers, and course staff is located in the
 `docs` subdirectory. Documentation is built using
 [Sphinx](http://sphinx-doc.org/): you can [view the built documentation on
 ReadTheDocs](http://docs.edx.org/).
 
+Getting Help
+------------
+
+If you're having trouble, we have several different mailing lists where you can
+ask for help:
+
+* [openedx-ops](https://groups.google.com/forum/#!forum/openedx-ops):
+  everything related to *running* Open edX. This includes
+  installation issues, server management, cost analysis, and so on.
+* [openedx-translation](https://groups.google.com/forum/#!forum/openedx-translation):
+  everything related to *translating* Open edX into
+  other languages. This includes volunteer translators, our internationalization
+  infrastructure, issues related to Transifex, and so on.
+* [openedx-analytics](https://groups.google.com/forum/#!forum/openedx-analytics):
+  everything related to *analytics* in Open edX.
+* [edx-code](https://groups.google.com/forum/#!forum/edx-code):
+  everything related to the *code* in Open edX. This includes
+  feature requests, idea proposals, refactorings, and so on.
+
+You can also join our IRC channel: [`#edx-code` on Freenode](http://webchat.freenode.net/?channels=edx-code).
+
+Issue Tracker
+-------------
+
+[We use JIRA for our issue tracker](https://openedx.atlassian.net/), not
+GitHub Issues. To file a bug or request a new feature, please make a free
+account on our JIRA and create a new issue!
+
 How to Contribute
 -----------------
 
@@ -52,8 +73,3 @@ Reporting Security Issues
 -------------------------
 
 Please do not report security issues in public. Please email security@edx.org
-
-Mailing List and IRC Channel
-----------------------------
-
-You can discuss this code on the [edx-code Google Group](https://groups.google.com/forum/#!forum/edx-code) or in the [`edx-code` IRC channel on Freenode](http://webchat.freenode.net/?channels=edx-code).